Beijing International Convention Center (BICC) is located in the Olympic Village, a flourishing area of Beijing which has a collection of conference centers, businesses, shopping centers and entertainment venues. BICC is right across the street from the center of 2008 Beijing Olympic Games - Beijing National Stadium, known as the "Bird's Nest", and the Aquatic Center, known as the "Water Cube".

Easy airport access and conveniently located and cluster of hotels nearby including North Star Continental Grand Hotel, North Star Crowne Plaza Wu Zhou Hotel, North Star HuiYuan Service Apartment, and National Jade Hotel.